Heather Armstrong


Heather works across various teams, focusing on the TMT and real estate sectors. She has over a decade’s worth of experience advising clients on all aspects of financial communications and IR, including strategic capital markets engagement, IPOs, M&A activity, and crisis management. 

Heather came into financial PR having spent two years as a financial media analyst with an international research firm. From working with AIM growth companies, to FTSE 100 stocks, Heather has skills in effective messaging and sell-side analyst relations across a number of sectors including financial services, industrials and a specialisation in TMT, having advised clients such as Vodafone, Avast, Strix and Directa Plus. 

Prior to Tavistock, Heather worked for an international PR agency and went on to help found a boutique investor relations firm. She holds a joint honours degree in Anthropology and Geography from Oxford Brookes. 

Outside of work, Heather is training for her Army Reservist application.